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Lüdenscheid, February 2014. What can retail fitters learn from exhibition organisers? In both segments focus is given to staging each object individually and maximising effect. Equally, visitors must be able to navigate intuitively through the rooms thanks to architecture that is both welcoming and intriguing.
With the Parscan LED spotlight ERCO offers the optimal lighting tool for this very purpose. The precise light distributions of the flexible spotlight are ideal for accentuating fashion or furniture – as well as artwork. Even architectural features can be illuminated effectively. Presenting a minimalist design, Parscan blends into any interior design concept directing the focus onto the light effect.
Flexibility and precision are key lighting requirements for the dramatic illumination of objects and architecture. To this end, ERCO has redesigned the Parscan range of spotlights completely, as an additional iconic product for LED technology. Using reliable ERCO LED platforms in this new Parscan generation enables its compact shape without compromising on a high light output. Different light distributions make the spotlight a versatile design tool for architecture – predestined for point light illumination concepts in shops and showrooms.
Minimalist design for precise illumination
The most characteristic feature of Parscan LED is its minimalist design. The sleek, cylindrical shape allows for space-saving, yet highly efficient LED photometrics. With the centrically positioned hinge on the luminaire, the luminaire head barely swivels out when rotated or tilted. Parscan, therefore, is ideal for mounting in ceiling channels. Almost completely hidden from view, the spotlight delivers magical light unobtrusively. If the spotlight is directed vertically downwards as a downlight when mounted on track, the support bracket merges into the cylindrical shape. This extends its function to include use as a minimalist downlight.
Be it wall shelving, display cabinets or shop windows – lighting solutions in shops focus on accentuating specific products or brand features. The interchangeable Spherolit lenses with six different light distributions enable individual and precise lighting solutions for any lighting task. Deliberate brightness contrasts draw the observer’s attention automatically. The freely rotatable oval flood lens of Parscan helps create dramatic lighting effects; the oval beam of the lens is ideal for efficient illumination of long objects or different room zones for example for product ensembles, shelves, sculptures, and circulation zones. The wallwash characteristic of Parscan, meanwhile, handles vertical illuminance with perfection, allowing walls to be used optionally as exhibition space.
Excellent glare control of the Parscan supports the philosophy of maximised visual comfort, promising an extraordinary experience of art and products. High power outputs of up to 48W and 6000lm make Parscan with LED an effective and efficient alternative to conventional high-pressure discharge lamps of up to 70W.
The ERCO Light Factory in Lüdenscheid is a leading international specialist in architectural lighting using LED technology. The family business, founded in 1934, now operates with over 60 subsidiaries, branches and agencies all around the world. Working closely with architects, lighting designers and engineers, ERCO develops lighting tools for customised lighting solutions in architectural projects for culture and retail, work and hospitality, life and public buildings. ERCO understands light as the fourth dimension of architecture.
If you require any further information on ERCO or image material, please visit us at www.erco.com/presse. We can also provide you with material on projects worldwide for your media coverage.(4309 Characters)
The ERCO Light Factory in Lüdenscheid is a leading international specialist in architectural lighting using LED technology. The family business, founded in 1934, now operates as a global player with over 60 subsidiaries, branches and agencies in over 40 countries worldwide. Since 2015 ERCO's portfolio has been 100% LED. Inspired by "light digital" as its leitmotif, ERCO in Lüdenscheid develops, designs and produces digital luminaires with focus on photometrics, electronics and design. Working closely with architects, lighting designers and engineers, ERCO develops lighting tools used primarily for applications in the following fields: Work, Shop, Culture, Community, Hospitality, Living, Public and Contemplation. ERCO understands digital light as the fourth dimension of architecture - providing highly precise and efficient lighting solutions to support creative designers in turning their visions into reality.
If you require any further information on ERCO or image material, please visit us at www.erco.com/presse. We can also provide you with material on projects worldwide for your media coverage.